Every business and business owner is unique. The challenges you face and the opportunities before you however, are the same. When you have the idea, we'll help you articulate it and then implement it so it succeeds.
Leverage The Entrepreneur Whisperer™ services for your business today!
Understanding your market and getting in front of your customers
After you've defined your idea, how to you get it out to those who want or need it? The barriers that exist between you and your customers are real. The good news is they’re easy to overcome with some focus and strategy. We’ve developed these practical tools to help you do just that.
Market Point of Entry Matrix™
Every market has its formal and informal structures. This exercise helps you to identify and understand all the possible actions and categories of people (we call them stakeholders) involved in getting your business idea in front of your customers.
Key Message Matrix™
One size does not fit all. This is about mapping out all of the various stakeholder groups who would be/should be interested in your business idea. Then it’s about identifying the key message(s) for each stakeholder group and getting them out.
Opportunity Matrix™
This is about mapping out what you’ve already done (or can do) to reach your various stakeholders, tracking responses, and then establishing next steps for those opportunities.
Double Find™ Exercise
This is about understanding where your target audience is - so you can find them, and then it's about developing your profile so they can find you.
Accountability and taking action (One-to-One Coaching)
Client & Business Development
Most Entrepreneurs dread having to sell. In fact they don't even like to use the 's' word. And only a handful are actually good at it. But don't throw the baby out with the bathwater - there are things you can do to leverage your personal style (and comfort zones) to build your business. Our coaching services are based on client-centric selling principles and leverage the Agreement-Based Sales™ model to help you learn new skills and form new habits so you can build your business - in your style - and maybe even enjoy it along the way.
Presentations and Proposals
You finally have the opportunity to get your business idea in front of a key client. You have everything riding on the presentation. Where do you start? How do you put it together? Don’t go it alone. We can help. We have years of corporate experience writing proposals, developing key account sales strategies, writing keynote presentations and coaching presenters.
Other consulting services
USP Identifier™
Are you a service provider, trainer, or coach? Are you having a hard time describing what it is you actually do for your clients? Or how you’re different from your competition? We can help. Using our Unique Service Proposition (USP) Identifier™ model, we can literally ‘pull’ these out of you in a way that your clients can understand and you can market.
Franchising your business
When you're ready to expand your business and bring other people on board, you'll need a number of systems and processes to keep everyone on the same page. It starts with articulating your process so that others can represent it; and it involves creating training programs, templates and tools so that others can duplicate your process; and, then it involves management and oversight so that others stay focussed and inspired. We can help you with all that.
Business planning
Whether you’re just starting out, or you’re taking another look at your business, the first step is identifying where it is you want to be; setting goals and creating a clear picture of your destination. We’ll take you through a practical business planning exercise to help you get clear.
We’re happy to provide additional detail about any of these services. Contact us to learn more.